Midburn

by Michal Aviv

Description

Head of Art placement team for the 12,000-participant Midburn© event. Israel’s largest open sky art gallery.

Challenge

How do bold works of art, in natural tension with one another, co-exist? That was the leading question & enormous challenge in curating this grand outdoor exhibition space.

Solution

Meeting this challenge required months of study, landscape design, curation, and production work with my talented team. & also careful collaboration among various suppliers and city planners. The result was a fantastic celebration of 100+ art work pieces. Each of which met the desert topography in the spot that empowered it most, & Collectively telling a story larger than life.

by Michal Aviv

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